A Guide to Hearing Aids

Currently, the market is flooded with a plethora of choices when it comes to hearing aids.

This is exciting because it means there is something for everyone, however, it can also be overwhelming. We are here to help you navigate the many choices in options available today. Refer to this helpful hearing aid guide to understand some of the basics of hearing aids. When reading through, please remember that it is important for us to work together to ensure a successful fitting We are here to answer all of your questions and help you come to the best decision.

After-Purchase Care At Coastal Hearing Clinic

Once you purchase your hearing aids at Coastal Hearing Clinic, we will continue to monitor your progress using hearing aid technology. After your first fitting appointment and checkup, you’ll come back to our offices on a regular basis. This schedule includes:

  • Four-week checkup
  • Three-month checkup
  • Six-month checkup

There is no additional charge for these appointments. After your first six months with your hearing aids, you’ll come back every six months for complimentary cleaning and adjustment of your devices.

Of course, if you ever have any problems with your hearing aids, feel free to call or stop in.

Hearing Aid Manufacturers

We are proud to partner with some of the top hearing aid manufacturers on the planet. We provide our patients with hearing aids from the following top-tier brands: Oticon, Starkey, ReSound and Phonak.


Hearing Aid Styles

Styles of hearing aids refer to how the aids sit into or onto your ear. Most manufacturers create hearing aid “series” or “families”. This simply means that the manufacturer has included the same features and technology into a few different hearing aid styles. It is important to note that not all hearing aid styles are suitable for all degrees and types of hearing loss.

behind the ear

Behind-The-Ear (BTE) Hearing Aids

Behind-the-ear or BTE hearing aids are the most “traditionally shaped” hearing aids. BTE aids house most of their technology in an apparatus that sits behind one’s outer ear. A plastic tubing runs from this apparatus to a microphone that sits just within your ear canal. BTE hearing aids are typically suitable for all degrees of hearing loss (mild to severe/profound).

receiver in canal

Receiver-in-Canal (RIC) Hearing Aids

Receiver-in-canal or RIC hearing aids are very similar to BTE styles in look and shape. The main difference is that instead of a plastic tubing, a thin wire connects the piece that sits behind the ear to the microphone in the ear canal. Some RIC hearing aids are suitable for all degrees of hearing loss, however, most are best suited to those with mild to moderately severe hearing loss.

in ear hearing aids

In-The-Ear (ITE) Hearing Aids

In-the-ear or ITE hearing aids are custom molded to fit within the bowl of the ear. A small portion of the aid will sit tucked within the ear canal. These hearing aids are typically suitable for all degrees of hearing loss (mild to severe/profound).

itc hearing aid

In-The-Canal (ITC) Hearing Aids

In-the-canal or ITC hearing aids are also custom molded to fit the unique shape of your ear. The main difference is that these hearing aids fit within the ear canal, rather than in the bowl of the ear, thus making them a bit more discreet than their ITE counterparts. Hearing aids in the ear canal are typically most suited to those with mild to moderate hearing loss.


Completely-in-Canal (CIC) and Invisible-in-Canal (IIC) Hearing Aids

These two types of hearing aids are placed together because they are so similar. Both completely-in-canal (CIC) and invisible-in-canal (IIC) hearing aids fit completely within the ear canal. These devices are the smallest and most discreet option available. They are custom molded and are typically inserted and removed with a tiny, transparent handle. These hearing aids are best suited for this with mild or moderately-severe hearing loss.

Hearing Aid Technology

Today’s hearing aids are sleek and discreet, however, this does not mean they are lacking in terms of technology! While each hearing aid is unique, one can expect their modern hearing aids to include most of the following technology:

speech recognition technology

Speech Recognition Technology

Understanding speech and holding conversations is one of the most important things we do as humans. Because of this, most manufacturers have developed their own speech recognition technology. This technology is able to instantly recognize speech and decipher it from background or distracting noises. The hearing aids will then amplify the speech and lower the volume on the background noise to help you hold conversations with ease.

feedback reduction technology for hearing aids

Feedback Reduction Technology

Although grandpa’s hearing aids may have produced screeching feedback noises, this has largely been eliminated in today’s hearing aids. Most manufacturers have implemented powerful features that reduce feedback and the annoying screeching that comes with it.

Assistive Listening Devices

Connectivity Capabilities

In today’s world, we are very connected, and if you’re into this, your hearing aids should be no different. Most hearing aids of today are able to connect with your smartphone, TV, or car via Bluetooth or wireless capabilities.

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